Real Google Ads and SEO results. Proof over promises.
Every number on this page comes from a real account, published with client approval. Nothing is invented and nothing is rounded up. We don't decorate, we document.
One year, every account, added up.
Twelve months of Google Ads across the whole portfolio, straight from the account overview. Same discipline behind every case below.
Google AdsE-commerce · Truck, van & 4x4 accessories
Almost the whole budget was defending the brand name. Moving it into demand the business had never bid on doubled new customers in three months.
Google AdsE-commerce · Fashion
Two campaigns, €3.6K spend, €61.8K in conversion value. The lean Google Ads engine behind +54% store growth.
SEOE-commerce · Modest fashion
Structured data at scale and a +144% impression surge pushed a modest fashion store past its brand ceiling.
Google AdsE-commerce · Bathroom furniture
Premium UK bathroom retailer. Account restructured around profit, funnel-mapped campaigns, bidding aligned to margin.
Google AdsE-commerce · Glamping & outdoor
Seasonal UK glamping brand turned into year-round revenue against competitors with a 5-10 year head start.
SEOE-commerce · Surf & vanlife
A niche surf and vanlife brand grown from a standing start into consistent organic revenue.
SEOE-commerce · Research peptides
Moved a regulated-niche store from page two into the top three on its money collections.
We don't decorate. We document.
Numbers straight from the platform.
The rules every case study on this site is held to.
Invented figures
If a number could not be verified in the platform, it did not go in the case study.
Client-approved
Published with permission. Anonymised where a client asked, with the metrics unchanged.
Sources
Google Ads, GA4, Search Console and Shopify. Reported numbers, not modeled projections.
Comparison rule
Where tracking was broken at the start, measurement was fixed first so before and after compare like with like.
The first step is always the audit.
Free, documented, and yours to keep. See exactly what we'd fix before you commit to anything.
About these numbers.
The five we get asked about the results on this page.
01How are the results in these case studies measured?
Every metric in the case studies comes directly from the platforms: Google Ads, Google Analytics 4, Google Search Console, and Shopify. Revenue and ROAS figures are the numbers the account itself reported, not modeled projections. Where tracking was unreliable at the start of an engagement, fixing measurement came first, so the before-and-after numbers compare like with like.
02Are these case studies real?
Yes. Every case study on this site is real client engagements with metrics pulled from the live accounts. No numbers are invented or rounded up for effect, because results shown to prospects are held to the same standard as results reported to clients. If a number could not be verified in the platform, it did not go in the case study.
03Why are some clients not named?
Some clients prefer not to publish their store name, ad spend, or revenue where competitors can read it, so those case studies are anonymized. The metrics are unchanged: niche, timeline, and numbers stay exactly as they happened, and only the brand identity is removed. Clients who agreed to be named are named.
04How long did these results take?
It depends on the channel. Google Ads improvements typically show within the first one to three months, because paid search gives fast feedback once structure, tracking, and bidding are fixed. SEO results build over six to twelve months, because rankings and authority compound slowly. Each case study reflects its own timeline, and none of the results came from a single overnight change.
05Will my results match these case studies?
Not necessarily, and no honest agency will promise otherwise. Results depend on your margins, product demand, competition, budget, and starting point. The case studies show what the system produced in specific accounts under specific conditions. The better predictor for your business is the free audit: it looks at your account and tells you where the realistic upside is before you spend anything.
Still deciding?
See all 30 answersThe first step is always the audit.
Free, documented, and yours to keep. See exactly what we'd fix before you commit to anything.

